Signs of the times

Have you ever driven on Rte 95 and seen the billboards for the tourist trap called, "South of the Border?"

100 miles until South of the Border
50 miles until South of the Border
25 miles until South of the Border
10 miles until South of the Border
1 mile until South of the Border
500 yards until South of the Border
100 feet until South of the Border
You just missed South of the Border
Turn around here for South of the Borde

The original twitter.